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Brain Academy
Discover How Marketing is Manipulating us
Marketing and Manipulation
Join this ground-breaking course with Gregory Caremans.
Discover how Neuromarketing plays with subconscious triggers to make us buy more. 
Learn how to become immune to it

No Worries. We have a 30 day money back guarantee
If you buy or sell anything, anywhere, this course is for you.
In this highly entertaining and interactive course you will discover how and why marketing works. 

First we will need to understand what triggers us. We’ll be diving deep into our conscious and subconscious decision-making processes and I’ll show you, with tons of concrete real life examples, how marketing strategies have been able to cash in on those processes.

The real aim of this course is to educate consumers, and aren’t we all, so that next time we feel the urge to buy something, we are able to look beyond the marketing, and see if we’re just being manipulated or if we genuinely need or want to buy something
The Science behind the course...
Marketing hasn’t been waiting around for neuroscience to come up with insights about the brain to start applying these principles. 
Through trial and error, and a lot of testing, marketing departments were able to develop sound principles based on empirical evidence. 

In this course, not only will I show you what works, but also why it does so well. The scientific part of this course is based on the latest research in neuroscience and psychology and is brought to you through an easy-to-understand model of how our mind works.

The structure of the course ...
1. Introduction
An overview of the course
Presentation of the psychological model used throughout the course
2. We are instinctive beings
We'll have a look at our survival instincts
How they still influence us today
and how that is used in marketing
3. We are emotional beings
We'll have a look at our past experiences
How they still influence us today
and how that is used in marketing
4. We are contextual beings
We'll have a look at the context we're in
How that influences us constantly
and how it is used in marketing
5. That voice in our head
We'll have a look at the conscious part of our mind
What its pitfalls are
and how to empower it.
6. Conclusion
Summary and conclusion
No Worries. We have a 30 day money back guarantee

About the instructor: Gregory Caremans

I'm a psychologist with a Master in communication. I specialized in the Neurocognitive and Behavioral Approach. I'm also the former Director of the Institute of Neurocognitivism in Brussels (Belgium).
I have specialized in writing and producing high quality brain-related content. The main reason why I founded the Brain Academy is to spread these insights on the brain to as many people as possible.

Now what I would like to share with you, is this course about marketing and manipulation. It has been specially designed to not only give insights, and help you understand how you're being played on a daily basis, but also how to act upon it, Because in the end, this course is about empowerment. It’s about being able to free oneself from consumerism. It’s about living consciously, being aware when we’re being played, and making educated choices.

I'm really excited to have you here, and hope you'll enjoy this course as much as I did creating it.

See you inside,


About the Brain Academy

The Brain Academy was founded in 2014 by Gregory Caremans with the goal to reach and teach as many people as possible about the brain.

Since then the Brain Academy has helped over 40.000 people in 177 countries to get a better understanding of their brain

Early 2017, a partnership was started with The Economist Group to feature our courses to their readers (including Marketing And Manipulation)
What students say ...
Great explanation of core concepts as usual. Really sets you free, because marketing is everything around us. Good job.

Theodore Mathioudakis

Great info that lets you understand how marketing works and how it works with the primary needs of the people.

Alain Manchaka

Loved this course! The information is very relevant to and on point.

Veronica Hernandez

I really like the structure of this course. Each section starts with questions for you to think about before viewing the material to get you brainstorming and thinking. Later, when you get answers and explanations to these questions they are more meaningful since you have thought about them on your own first. Very revealing course, recommended!

Stuart Dames

This is a gem. Fun topic with a funny instructor who knows his stuff and delivers it with an ease that keeps you interested and following light-heartedly. Thank you and please do more courses. Merci beaucoup.

Nadia T.

I am the owner of an online brand of fantasy novels and with my first book I had a horrible time marketing my product. But after going over this course I saw what I wasn't doing in my marketing campaigns and I honestly couldn't believe how.... simple everything really was. This course is PERFECT for the entrepreneur on a limited budget but wants to hit a home run to their target audience. WORTH EVERY PENNY.

Apollo Butler

I liked the course and the way of the instructor is amazing. He knows his subject and knows how to deliver the info.

Nabil El Hady

Best course I have ever taken. Informative while being entertaining.


This course was incredibly informative and at the same time, VERY entertaining. I've thoroughly enjoyed this guy's sense of humor. The slides were wonderfully well done with lots of visuals and few words, just as they should be! Thank you for this great learning experience filled with laughs!

Shirley Chirch

Gregory's courses are entertaining, mentally stimulating and a learning tool all rolled into one. I was aware of many tactics of advertising marketers, but not this many, or the tactics that they (sometimes stoop to?) use in chasing after our hard earned money. I won't spoil it, but the use of scents in certain products was an eye opener for me. A worthwhile course in my opinion.

Annie B-W

We all know that ads are designed to make us spend money. And we all know that sometime we should just walk away. Using lots of humour and masses of the aaH factor this course helps you identify the times when it is a very good idea to have second thoughts before you buy.

Rosie Harrison

Enabled me to become aware of the many ways advertising and marketing are use to make me buy more, buy impulsively and buy from a particular brand name. This is also an excellent base to understanding how we can be (and ARE) influenced by others.

Mark Warkentin

If you buy - or sell anything, anywhere, you need this course! Thanks for shining a light on this subject, Gregory!

Anne Jordan

Our Brain Academy welcomes
Over 40.000 students worldwide
  • Understand your subconscious mind - and how we make buying decisions
  • Recognize strategies used by marketers - and how they try to influence us
  • Use simple rules of thumb - and avoid falling for umpulse buying
  • Free yourself from marketing manipulation - and make conscious buying decisions
  • And So Much More... such as survival instincts, sex, herding, obedience, starvation, neurotransmitters, countless commercials, and so on ... 
Marketing And Manipulation
No Worries. The Course Comes With A
30 Day Money Back Guarantee
30 Day Money Back. 
I guarantee you will love this course, or I’ll personally give you your money back. 
Because if my course doesn’t help you, I’m not interested in your money. 
It’s as simple as that. 
I don’t know a thing about neuroscience. Is that a problem?
Don’t worry, I’ve got you covered. The course introduces the different concepts gradually. Everything is explained in such a way that even complex information becomes accessible and easily digestible.

I’m a very busy person. How much time do I need to commit to this program?
The course is organized in lectures, over 18 of them. Each lecture represents one specific topic. You’ll have access to all these lectures at once, so you won’t have to wait for me sending anything by mail. It’s 100% self-paced, so you can watch it on your own time and from anywhere in the world. Go through the content as fast or as slow as you wish. You can also access the course from your iPod/smartphone and listen when you’re on the go.

Why can’t I just learn and buy books and read articles myself?
You could. It will however be a full time job to acquire the most cutting edge information out there and then the information requires testing. The information in this course is a result of years of study and testing on myself, and the clients that I have coached
Picking up a magazine or book tends to give you a lot of theories that are hard to implement because they don’t break it down into the specific concerns you may have.

What if I have questions during the course?
This course is a two way street, so you can ask any questions you want. There is a comment section to all lectures, or you can send me an email. I normally answer within 24 hours, and usually much faster than that.

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